Pittsburgh Paints:
Finding a Unique Voice to Market a New Color Program
Registration and networking: 11:30 a.m. — Noon
Lunch and program: Noon — 1:00 p.m.
301 Grant Street, Fourth Floor
$40 for nonmembers
$15 for students
Join us for a discussion about how Pittsburgh Paints is overcoming the challenges it faces in launching a new color program. Despite the fact that its competitors have larger budgets and better distribution, Pittsburgh Paints is achieving impressive results. Learn how you can apply these techniques that have been so successful for Pittsburgh Paints:
Speaker:
Dee Schlotter, Manager, Marketing Communications, Pittsburgh Paints
Dee has worked for PPG Industries for 12 years—9 with PPG Architectural Finishes. In addition to managing the launch of the new color program for Pittsburgh Paints (2004-2005), Dee worked on the launch of the new paint color program for the Lowe’s team and Olympic Paints and Stains (2001-2003). She has a BA in Marketing from the University of Pittsburgh and an MS in Environmental Studies from Duquesne University.
Registration deadline is September 12 — Register early — Space is already limited.
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When: | Thursday, September 15, 2005 Registration and networking: 11:30 a.m. — Noon Lunch and program: Noon — 1:00 p.m. |
| Where: | The Rivers Club 301 Grant Street, Fourth Floor |
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| Cost: | $25 for BMA-Pittsburgh members $40 for nonmembers $15 for students |
To Register:
Go to www.cvent.com
Click on “RSVP for Event”
Type in Event Code: 6PNSL5ZBPT4
For more information about the event contact Sarah Bentz at 412.325.0152
or e-mail at sbentz@downtownpittsburgh.com
Payment is due at the event: Cash and checks accepted.
No refunds for cancellations made less than 24 hours prior to the event.