PRESIDENT’S MESSAGE
Are you a professional communicator interested in promoting the effective practice of business-to-business marketing? If so, I am writing on behalf of the Business Marketing Association/Pittsburgh Chapter to invite you to learn more about our organization.
BMA is the nation’s premier organization devoted exclusively to the practice of business-to-business communications in all its forms and disciplines—from advertising and public relations to Web site development and catalog design.
We offer a variety of educational opportunities and services, all aimed at honing your skills…and enhancing your value to your company or your clients. Along with valuable monthly luncheon briefings, you’ll find numerous resources designed to help you work smarter while furthering your professional development. Here are just a few examples:
- BMA’s Certified Business Communicator (CBC) Seminar Series and
Accreditation—You can earn this valuable accreditation held by 3,500
distinguished business-to-business communicators around the country. A four-week
seminar series prepares you for the CBC examination, which takes place locally
every May as well at the National Conference held in June. The course can also
serve as a valuable refresher course for you, your colleagues, or employees.
- The Business 2 Business Marketer—A monthly newsletter filled
with timely information on business-to-business marketing, client/vendor
relations, market research, and other vital issues.
- BMA White Papers—More than a dozen white papers give you valuable insights on topics ranging from managing sales leads to launching a global marketing effort. They are available free of charge to BMA members.
Now is the perfect time to join BMA/Pittsburgh. Want more information? Simply give me a call at (412) 548-1010 or e-mail me at sallen@databanque.com. I’ll be happy to answer any questions.
Susan Allen
