Pittsburgh
Business Marketing Association - Pittsburgh Chapter

PAST CHAPTER EVENTS

Education Series 2006

Power Tools for Your Marketing Workforce Development
In the Regional Enterprise Tower (formerly the Alcoa Building)

Education Series 2005

REAL Challenges : REAL Solutions
11 Stanwix Street, 5th Floor, Downtown Pittsburgh

Lunch and Learn Series

May 19, 2005 Marketing Through a Distributor Network
by Sharon Willochell,
Chief Operating Officer of Leed’s
March 24, 2005 Decoding the Riddle of Online Marketing — It’s Easier Than You Think!
by Paul Cannella, Director of Online Sales, McGraw-Hill Companies
Presentation Resources:
Benefits of Web Advertising
IAB’s 28 Reasons to use Interactive Advertising
Complete Presentation (2,762 Kb)
February 17, 2005 Elevating the role of marketing in a sales-driven company
by Douglas Colafella, Manager – Public Relations, Strategic Energy
January 20, 2005 Ethics in Marketing: It’s all about money vs. It’s all about who you know
by Raymond Jones, professor of Business Ethics and Organizational Behavior Department at the University of Pittsburgh.
November 11, 2004 Leading a Killer Brainstorming Session:
Secrets behind creative idea generation

by Diane M. Harris
D.M. Harris Associates
October 21, 2004 Life in the Fast Lane:
Are you keeping up with change?

by Peak Performance Management
September 16, 2004 Internal Marketing Strategies
by Duquesne Light, Enterprise Rent-A-Car, American Red Cross, Mullen Advertising and Burson-Marsteller.

 

Education Series 2004

4 Hours … 4 Experts
11 Stanwix Street, 5th Floor, Downtown Pittsburgh

Lunch and Learn Series

May 20, 2004 Pittsburgh Dowtown Partnership Marketing on a shoestring — Get your tin cup ready!
by Mariann Geyer
Executive Director of the Pittsburgh Downtown Partnership
March 18, 2004 Digital Asset Management — How to Leverage the Value of an Organization’s Visual Assets
Microsoft
February 19, 2004 A Case Study in Composure:
Staying on Message in Times of Turmoil

by Fr. Ron Lengwin
Spokesman for the Catholic Diocese of Pittsburgh
January 15, 2004 Transforming a regional bank to a global financial service company
By Peter Hayes, Director of Corporate Marketing for Mellon Financial Corporation
November 20, 2003 The Trade Show Animal:
Dinosaur or Chameleon?

by Charley Biggs
Global Manager of Trade Shows & Exhibits
Kennametal

Kennametal

September 18, 2003 Phase 2 :The Image Gap Initiative Process
Moderated by Arnie Begler, Vice President, Senior Business Consultant
Blatner Brunner
September 18, 2003 Innovative Treatment Propels Respironics
C:Flex – A lesson in successful product launches

by Jay Vreeland, Global Product Manager of Sleep Therapy Devices
Respironics

Respironics