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PAST CHAPTER EVENTS
Education Series 2007
Spotlight On: Product Launches
Community College of Allegheny County ,
Allegheny Campus — North Side
Education Series 2006
Power Tools for Your Marketing Workforce Development
In the Regional Enterprise Tower (formerly the Alcoa Building)
| April 19, 2007 |
Packaging Your Community Program Highmark Healthy High 5
by Kweilin Nassar Project Director of Highmark Healthy High 5
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| March 15th, 2007 |
Under-Utilized Referral Streams
by Michelle R. Donovan, Owner of Pinnacle Training Services and The Referability Expert!
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| February 15, 2007 |
Taking
the Heat out of a Product Launch
by PPG
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November 15th, 2006 Wednesday |
1:1
Marketing Get a Better Response from Your Direct Mail
by Jeffrey A. Dowd, Mid-Atlantic Business Consultant HP Indigo
Download Presentation
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| October 19, 2006 |
How
to incorporate e-mail into your corporate marketing and communications strategy...and deliver measurable results
by ExactTarget
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| September 21, 2006 |
Fixing
the MarketingSales Disconnect
by Robert J. Schmonsees, Principal RJS Associates
Download Presentation
Buy Bob's Book
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| May 18, 2006 |
A
Snapshot of a Legacy Brand Zippo
by Patrick Grandy, Marketing Communications Manager, Zippo
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| March 16, 2006 |
Current Internet Trends and Technologies
Panel Discussion
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| February 16, 2006 |
Robert Morris University Elevating the Brand of a Growing Organization
by Jeff Flick, Principal, BD&E
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| January 19, 2006 |
LANXESS
Stepping out of the Bayer Shadow by Randy Dearth, President and CEO of LANXESS
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| November 17, 2005 |
Everything You Ever Wanted to Know About Creating a Winning Response to a Request for Proposal (RFP)
Panel Discussion
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| October 20, 2005 |
Research Made Easy by The Carnegie Library of Pittsburgh
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| September 15, 2005 |
Pittsburgh Paints: Finding a Unique Voice to Market a New Color Program
by Dee Schlotter, Manager, Marketing Communications, Pittsburgh Paints
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Education Series 2005
REAL Challenges : REAL Solutions
11 Stanwix Street, 5th Floor, Downtown Pittsburgh
Lunch and Learn Series
| May 19, 2005 |
Marketing Through a Distributor Network
by Sharon Willochell, Chief Operating Officer of Leeds
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| March 24, 2005 |
Decoding the Riddle of Online Marketing Its Easier Than You Think!
by Paul Cannella, Director of Online Sales, McGraw-Hill Companies
Presentation Resources:
Benefits of Web Advertising
IABs 28 Reasons to use Interactive Advertising
Complete Presentation (2,762 Kb)
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| February 17, 2005 |
Elevating the role of marketing in a sales-driven company
by Douglas Colafella, Manager Public Relations, Strategic Energy
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| January 20, 2005 |
Ethics in Marketing: Its all about money vs.
Its all about who you know
by Raymond Jones, professor of Business Ethics and Organizational Behavior Department at the University of Pittsburgh.
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| November 11, 2004 |
Leading a Killer Brainstorming Session:
Secrets behind creative idea generation
by Diane M. Harris D.M. Harris Associates
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| October 21, 2004 |
Life in the Fast Lane:
Are you keeping up with change?
by Peak Performance Management
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| September 16, 2004 |
Internal Marketing Strategies
by Duquesne Light, Enterprise Rent-A-Car, American Red Cross, Mullen Advertising and Burson-Marsteller.
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Education Series 2004
4 Hours … 4 Experts
11 Stanwix Street, 5th Floor, Downtown Pittsburgh
Lunch and Learn Series
| May 20, 2004 |
Marketing on a shoestring Get your tin cup ready!
by Mariann Geyer Executive Director of the Pittsburgh Downtown Partnership
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| March 18, 2004 |
Digital Asset Management How to Leverage the Value of an Organizations Visual Assets
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| February 19, 2004 |
A Case Study in Composure:
Staying on Message in Times of Turmoil
by Fr. Ron Lengwin Spokesman for the Catholic Diocese of Pittsburgh
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| January 15, 2004 |
Transforming a regional bank to a global financial service company
By Peter Hayes, Director of Corporate Marketing for Mellon Financial Corporation
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| November 20, 2003 |
The Trade Show Animal:
Dinosaur or Chameleon?
by Charley Biggs Global Manager of Trade Shows & Exhibits Kennametal
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| September 18, 2003 |
Phase 2 :The Image Gap Initiative Process
Moderated by Arnie Begler, Vice President, Senior Business Consultant Blatner Brunner
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| September 18, 2003 |
Innovative Treatment Propels Respironics
C:Flex A lesson in successful product launches
by Jay Vreeland, Global Product Manager of Sleep Therapy Devices Respironics
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