PAST CHAPTER EVENTS

Education Series 2006

Power Tools for Your Marketing Workforce Development
In the Regional Enterprise Tower (formerly the Alcoa Building)

REAL Challenges : REAL Solutions
11 Stanwix Street, 5th Floor, Downtown Pittsburgh

Lunch and Learn Series

May 19, 2005	“Marketing Through a Distributor Network” by Sharon Willochell, Chief Operating Officer of Leed’s
March 24, 2005	“Decoding the Riddle of Online Marketing — It’s Easier Than You Think!” by Paul Cannella, Director of Online Sales, McGraw-Hill Companies Presentation Resources: Benefits of Web Advertising IAB’s 28 Reasons to use Interactive Advertising Complete Presentation (2,762 Kb)
February 17, 2005	“Elevating the role of marketing in a sales-driven company” by Douglas Colafella, Manager – Public Relations, Strategic Energy
January 20, 2005	“Ethics in Marketing: It’s all about money vs. It’s all about who you know” by Raymond Jones, professor of Business Ethics and Organizational Behavior Department at the University of Pittsburgh.
November 11, 2004	“Leading a Killer Brainstorming Session: Secrets behind creative idea generation” by Diane M. Harris D.M. Harris Associates
October 21, 2004	“Life in the Fast Lane: Are you keeping up with change?” by Peak Performance Management
September 16, 2004	“Internal Marketing Strategies” by Duquesne Light, Enterprise Rent-A-Car, American Red Cross, Mullen Advertising and Burson-Marsteller.

4 Hours … 4 Experts
11 Stanwix Street, 5th Floor, Downtown Pittsburgh

Lunch and Learn Series

May 20, 2004	“Marketing on a shoestring — Get your tin cup ready!” by Mariann Geyer Executive Director of the Pittsburgh Downtown Partnership
March 18, 2004	“Digital Asset Management — How to Leverage the Value of an Organization’s Visual Assets ”
February 19, 2004	“A Case Study in Composure: Staying on Message in Times of Turmoil” by Fr. Ron Lengwin Spokesman for the Catholic Diocese of Pittsburgh
January 15, 2004	“Transforming a regional bank to a global financial service company” By Peter Hayes, Director of Corporate Marketing for Mellon Financial Corporation
November 20, 2003	“The Trade Show Animal: Dinosaur or Chameleon?” by Charley Biggs Global Manager of Trade Shows & Exhibits Kennametal
September 18, 2003	“Phase 2 :The Image Gap Initiative Process” Moderated by Arnie Begler, Vice President, Senior Business Consultant Blatner Brunner
September 18, 2003	“Innovative Treatment Propels Respironics C:Flex – A lesson in successful product launches” by Jay Vreeland, Global Product Manager of Sleep Therapy Devices Respironics

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